The drive to gather valid weather data and best react to the quirks and vagaries of Mother Nature has been a preoccupation for as long as farming has been a profession. Every year, farmers and their crop production partners risk everything against climatic forces that can swing from idyllic to completely unmanageable from week to week, or even from hour to hour. With so much on the line, it’s no wonder that the business of weather monitoring and data collection is among the most competitive and complex segments of the agriculture industry. Providers of weather data and weather monitoring tools and systems agree that we’ve come a long way, and farmers have more and better information at their
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